
World Cup fever is growing and the Sun is as ever determined to be the paper wot won it for England.
Cue customary Wapping-based stunt, featuring a News International rent-a-crowd and a smattering of Page 3 sizzlers in Sun-branded scanties.
The paper says "Auf Wiedersehen, Tim," to Sun man - always a "Sun man," aren't they? - Tim Spanton, who has opted to WALK the full 472 and a half miles from London to Frankfurt, in time for England's World Cup opener against Paraguay, 66 days away on Friday, June 9.
Apparently Mr Spanton is known as a bit of a walker, having done a bit for making povery history (remember that?) by traipsing from London to Edinburgh last year.
Seeing him off, so to speak, from Sun HQ are the glam-tastic trio of Mel, Becky and legendary MegaStar favourite Zoe McConnell, with Tim bedecked in the classic 1966-and-all-that red England shirt.
As for the World Cup, the Sun reckons "we'll walk it".
See what they did there?